F.lux’s New ‘Backwards Alarm Clock’ Is The Sleep Angel On Your Shoulder

A lot of good product ideas come from listening to those small annoyances. It’s not the big stuff. Everybody knows the big stuff. You listen to the little things – I have a friend who says, “You pick one thing at random and say, ‘What if this were 100 times more important? What would the product look like?’” That’s a fun exercise to do.

— F.lux’s New ‘Backwards Alarm Clock’ Is The Sleep Angel On Your Shoulder

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